Windmill announces that it has been selected as the exclusive retail distributor for a new diet product, Slimmies Weight Loss Chocolate Chews. Introduced for the first time at this year's ECRM vitamin and diet show in Miami, attendees were excited about the great taste and efficacy of the formula. VGH Solutions, parent company for Slimmies, believes that Slimmies may be the only product with clinically backed claims for weight loss, cholesterol reduction, fat absorption and satiety. VGH Solutions believes that the product's efficacy for adults and children coupled with a great taste will make it a huge success.
While at the ECRM show, buyers and category managers were treated to a dramatic demonstration of Slimmies fat-absorbing qualities. A glass of water was mixed with oil and then a powdered form of the active ingredient in Slimmies was added, which quickly bound itself to the oil and drew it down to the bottom of the glass. A company representative indicated that: "What this shows is the strength of this product's absorption powers. With the active ingredient bound to the oil, it will not be broken down and absorbed into the body, but rather will pass out harmlessly. Slimmies will help customers feel full faster and help trap the fat in the foods."
For information on availability, unique marketing programs or any other questions, please contact your Windmill sales representative or call Windmill at 800.822.4320 or use the "Contact Us" tab on our website!